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The highest cause of bounced pages is poor keyword choice. If the search term used by a visitor to find your page does not match the content on your page then visitor would probably leave. For example, let's say a visitor was looking on Google for "used honda cars" and the link they clicked on Google sent them to a page talking about "used trucks".
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Most likely this visitor would leave without viewing another page on the site because the content they found did not match what they were expecting. In this case they were expecting a page about "used honda cars" and found information about "used trucks". While this is an extreme example and one that is easy to correct, it underscores the main culprit to bounced pages.
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With mviSPY you will now know what pages are generating the most bounced visits and the keywords that are driving traffic to those pages. With this knowledge you can take corrective measures to improvie your content and ultimately your business growth!
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